Next Crop Program

2022 Program

The Clare Valley is comprised of predominately family-owned wine, grape and food businesses and we are charged with the task of encouraging the younger generation and emerging talent to take on leadership roles.

That's where the Next Crop program came in. Targeted specifically at emerging talent involved in grape, wine and food production in the Clare Valley, the Next Crop program has mentored individuals aged 19-49 years, and provided them with a series of workshops on critical topics in the following core areas:

• Leadership and teams
• Understanding the industry, its value chain and where we all fit
• Negotiation frameworks and skills
• Financial and business management
• Succession planning
• Marketing, brand development and understanding the consumer
• Impactful communication and developing an online presence
• Governance and strategy and connecting with local government
• Focussing on a sustainable future, triple bottom line
• Wine industry day at the National Wine Centre
• Capability building and mentoring

The course was delivered over a nine-month timeframe, allowing for individuals to implement concepts throughout the duration of the course. The course has ended with a Graduation Ceremony held in early December 2022 at Terroir Auburn.

Supporting Organisations

• Wine Australia, funding partner
• Wine Economics Research Centre
• Australian Grape and Wine
• Wine Grape Council of SA
• SA Wine Industry Association
• Regional Development Australia Yorke and Mid North
• Northern and Yorke Landscape Board
• Clare and Gilbert Valleys Council

Venues (in-kind):

• The Curly Goose
• Eldredge Wines
• Pikes Wines
• The Rising Sun Hotel
• Clare & Gilbert Valleys Council
• Terroir Auburn
• National Wine Centre

The program wouldn't have been possible without the support from:

• Lynn Wallace, Program Coordinator
• Jeanette Long, Program Facilitator
• CVWGA Board
• Anna Baum, Executive Officer.